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Social Media & Community Manager - 48892476267

Activate Talent
Full-time
On-site
Remote

Job Title: Social Media & Community Manager
Job Type: Full-time / Remote
Work Hours: PST

Job Overview:
We’re helping our client find a Social Media & Community Manager to own social, community, and creator/influencer programs end-to-end. This is a hands-on role for an organized marketing professional who can build from the ground up — setting up systems, outreach flows, content cadence, and an ambassador program to drive engagement and brand growth.

Responsibilities:

Social Media Management

  • Own content calendar, posting, and engagement across Instagram, TikTok, and emerging channels.
  • Curate user-generated content (UGC) and coordinate lightweight content production.
  • Track performance and iterate based on insights.

Community Building

  • Stand up and manage community hubs (e.g., Discord, WhatsApp).
  • Drive conversations, AMAs, challenges, and product education.
  • Turn customers into advocates and develop ambassador programming.

Creator/Influencer Outreach

  • Build and manage a tiered program:
    • Tier A: Pro athletes (supported by founder relationships).
    • Tier B: 50k+ creators with strong engagement.
    • Tier C: General creators.
    • Tier D: Customer ambassadors.
  • Implement scalable outreach with automated intake (landing page/form + CRM/flow).
  • Negotiate briefs, deliverables, usage, and track results.

Systems & Automation

  • Launch automated Instagram/DM flows and creator intake pipelines.
  • Stand up affiliate/ambassador tooling (migrate from Social Snowball; evaluate/implement Growy or similar).
  • Build reporting dashboards and weekly KPI cadence.

Project Management

  • Translate goals into weekly KPIs, timelines, and experiments.
  • Keep work organized across tools, vendors, and creators.

Requirements:

Must-Have:

  • 3–5+ years in social/community/influencer roles at DTC/eCommerce brands or agencies.
  • Experience in CPG(Consumer Packaged Goods) Ex.: Snacks & food (chips, cereal, candy, beverages), Personal care (shampoo, lotion, deodorant, toothpaste), Cosmetics & skincare (makeup, serums, moisturizers), Household items (cleaning products, detergent, paper towels), Beverages (juice, soda, bottled water), Health & wellness (vitamins, supplements)
  • Proven ability to start from zero and build programs from scratch, then scale to dozens+ of creators.
  • Strong copy, communication, and creator relations; comfortable negotiating and managing briefs.
  • Hands-on with social tools, creator discovery, and automation (IG DM flows, forms, CRM, Zapier/Make, etc.).
  • Organized operator with a project management mindset; can run a fast testing cadence.
  • Data-driven; fluent with metrics (reach, engagement, CTR, CPA, revenue/ROI).

Nice-to-Have:

  • Experience with Shopify ecosystems, TikTok Shop, Growy (or similar), LATAM/Mexico City/Dubai-based.

Success in 30/60/90 Days:

  • 30 Days: From zero to live content calendar; automated creator intake launched; shortlist of Tier B/C prospects; KPI dashboard running.
  • 60 Days: Active community hub from zero; first creator posts live; ambassador pilot launched; baseline metrics improving.
  • 90 Days: Scaled tiered program built from the initial zero baseline; repeatable outreach engine; measurable revenue impact from creators/ambassadors.